The outlook for digital start-ups looks less than promising, with global professional services firm Accenture warning that the vast majority of new digital platform startups are destined to fail in coming years.
And, while Australia has a “relatively strong” ranking at sixth in the world in Accenture’s Platform Readiness Index”, Accenture warns that the nation looks set to lag behind global counterparts in the digital platform market, due to the lack of “sufficient business and socio-economic enabling conditions”.
While warning about start-up failures, Accenture says that after “digital-born” companies paved the way to growth with platform business models, now it is small enterprises and traditional businesses entering the digital platform market in a second worldwide wave. In the first wave — in the five years between 2010 asnd 2015 — US$20 billion was invested in digital platforms
Sourced through Scoop.it from: www.itwire.com